dawn of the dead-
Dawn of the dead is a 2008 remake of the classic 1978 horror film
It tells a fictional story of a group of survivors hiding out in an American shopping mall from a swarm of zombies
It was directed by Zack Snyder and was released by Universal studios
It was released in the United States on March 19, 2004 and in the United Kingdom on March 26, 2004
dead set-
Dead set was a 2008 TV series aired on E4.
It was a special show released for the run up to Halloween.
There were five episodes of it.
The story of the show included contestants from ‘Big Brother’ trying to survive in a world contaminated with blood thirsty zombies
scream of fear-
It’s a Psychological horror/thriller from Hammer.
Paralysed, high-strung Penny arrives at her estranged father's villa in the South of France, but the man is suddenly absent, his second wife behaves guardedly, and Penny makes a ghoulish discovery in a supposedly locked room
how they are all promoted-
http://www.dawnofthedeadmovie.net/
http://www.e4.com/deadset/
http://www.bbc.co.uk/programmes/b007971y
http://uk.youtube.com/watch?v=HQjq639WPiU
http://uk.youtube.com/watch?v=8LUzJAsa-gg
the thing that each media text had in common was that each one was promoted through a site on the internet on their home page. however some media texts like dawn of the dead was promoted much more than the others throught the use of online games,teasers, posters and compitions. to an extent, dead set did follow some of its footsteps but hardly any posters were produced and online games were out of the question for this uk based film.both dawn of the dead and dead set had trailers to promote its release, but scream of fear had none. scream of fear also had no posters or teasers, and was just promoted on its bbc homepage.
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These perspectives are often categorized as “sociological” approaches and “literary analysis” approaches, although these are by no means universal designations. Both of these approaches are important to understanding how the mass media work, how they are organized, how media companies make decisions, what media “texts” are comprised of, how those texts interact with audiences, and what effects mass media may have on individuals and society.
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Nickysam
Viral Marketing
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